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Follow the latest news in Mexico and Latin America. Get media monitoring tips for developing more effective media monitoring campaigns. See how news coverage analysis can help you gain valuable insights into your brand positioning.
China automaker DFSK (Dongfeng Sokon Automobile) is preparing to launch four new EV and hybrid model autos this year in Mexico. Pricing has yet to The Mexico regulator known by its initials as PROFECO has pulled the sale of some mayonnaise and salad dressing products manufactured by Heinz, McCormick and The Mexico airline Mexicana is back in business. Shuttered in 2010, the Mexico airline is now operating flights to multiple domestic destinations. Mexico’s president announced China automaker Geely has hired the international public relations agency Communika Mexico to handle media relations in Mexico for Geely’s electric car brands Coolray and Geometry Chile signs lithium production partnership agreement with mining giant SQM to increase output at the Salar de Atacama desert. The accord awards Chile a majority Costo says it won’t increase the cost of its memberships in 2024, reports the Mexico City daily newspaper El Universal. The members-only big-box warehouse club The commercial real estate market in Mexico is responding as near shoring picks up steam and investors snap up land for future industrial parks. Fibra Remarkable TelevisaUnivision interview of Donald Trump damages the Spanish media giant’s reputation for unbiased political coverage. The failure of the network’s interviewer Enrique Acevedo to Mexican inventor Fernando Ocaña’s new lightweight electric car has caught the attention of multiple media outlets in Mexico, including Forbes Mexico. According to reports, the The media in Mexico reports the EV manufacturer Tesla is putting the brakes on its new Gigafactory planned for the northern state of Nuevo Leon.
China automaker DFSK launches in the Mexico market
Mexico regulator pulls mayonnaise products from market
Mexico airline Mexicana is back in business with government help
China automaker Geely hires Communika to manage PR in Mexico
Chile signs lithium production agreement with mining company SQM
Costco maintains level membership prices in Mexico for 2024
Commercial real estate REIT buys more land in Mexico
Interview of Donald Trump on TelevisaUnivision damages the Spanish network’s brand
Lightweight electric car turns local inventor into media sensation
Tesla puts the brakes on new gigafactory planned for Mexico
Five tips for better brand monitoring in Mexico
Brand monitoring and brand tracking tools build and protect the reputation of your company and services. The same tools are also used for competitor analysis.
Public relations, media monitoring and AI: Finding the perfect match
Clients often ask us to tell them who the most influential media outlets are in Mexico. Most public relations agencies and corporate communications managers already
Why your corporate communications must include media monitoring
When people ask about the value of media monitoring for corporate communications I tell them about our experience giving PR agencies the tools needed to
What is your media monitoring missing?
Media monitoring has changed dramatically. Not only has it become highly computerized with AI, the cost has dropped even further. A business can now monitor
Monitor news coverage of past events
Recent advances in media monitoring technology make it possible to monitor news coverage of past events. This provides international brands with option to monitor past
Monitor news coverage on radio and television
To monitor news coverage on radio and television in Latin America you face special challenges. Some cable television broadcasts are inaccessible unless you have a
Media lists: an important tool that guides media monitoring
Not all media monitoring companies offer the same media lists. Media monitoring companies with local in-country offices often provide better media lists when it comes